DETROIT – Antonice Jackson, communications manager at the Black Women’s Health Imperative (BWHI) and president of the National Black Public Relations Society of Washington, D.C., has been named senior account executive at the statewide strategic communications firm Truscott Rossman. The Michigan native starts Monday, Oct. 22, and will be based in the firm’s Detroit office.
Named a “Top 25 African American PR Millennials to Watch” by Huffington Post, Jackson served BWHI as lead media contact, coordinating with the CEO and other members of senior management to promote the nation’s only organization dedicated solely to improving the health and wellness of 21 million black women and girls – physically, emotionally and financially.
“Antonice is a savvy, up-and-coming leader and an outstanding public relations professional who was looking for a path home to Michigan. We jumped at the opportunity to add Antonice to the best public relations firm in Michigan,” said Truscott Rossman President Ron Fournier.
Prior to joining BWHI last fall, Jackson worked within the corporate, entertainment, and lifestyle industries. She managed many events, digital marketing campaigns and was a public affairs specialist at the U.S. Consumer Product Safety Commission where she helped lead minority and community outreach initiatives.
“Adding shining talent like Antonice is part of Truscott Rossman’s commitment to the clients and communities we serve and is reflective of our growth strategy to ensure we continue to deliver top notch counsel and work,” said John Truscott, co-founder and CEO of the bipartisan firm.
Born in Detroit and raised in Ypsilanti, Jackson earned a bachelor’s degree in journalism at Michigan State University before moving to Washington, D.C. for a master’s degree in public relations and corporate communications at Georgetown University. At MSU, Jackson was the co-founder and president of VOICE Magazine, a digital publication specializing in covering the campus’ multicultural community. She is a 2017 winner of the Emerging Leader Award by Washington Women in PR; a 2015-17 member of the Public Relations Society of America National Capital Chapter Board of Directors; and a member of Alpha Kappa Alpha Sorority Inc.
Jackson will join a growing Detroit team that now also includes Rachel Partain, a senior account executive who joined Truscott Rossman this summer, and Dan Herrick, who was promoted to senior account executive earlier this month.
To help manage the firm’s growth, Ellen Monti has been named Project Tracker and given the responsibility of implementing a series of tech-driven processes that will ensure extraordinary client services – results that are timely, impactful and measurable.