Our Services

Our Services

Truscott Rossman uses a purpose-driven approach to help our clients shape and tell stories that drive change. From offices in Detroit, Lansing, Grand Rapids, and Washington DC, we solve problems and connect people to make good things happen for our clients and communities. We’re here for you.

Truscott Rossman boasts incomparable skills and experience in:

Strategic Communications

Strategic Communications

We leave nothing to chance when it comes to meeting and exceeding our clients’ communications needs. Truscott Rossman has an eight-point approach to ensure our clients communicate the right message to the right audience at the right time. It’s our version of “rocket science,” and our methods have a long track record of success that can be put to work for you.

Media Relations

Media Relations

We don’t take any of our relationships for granted. We’ve spent 30 years nurturing our media bonds in Michigan and across the country. We work hard every day to maintain the trust of news outlets and serve as their go-to sources for trusted information. Whether clients are looking to schedule an editorial board meeting or get their side of the story told, Truscott Rossman is their secret weapon in the battle for earned media coverage.

Crisis Communications

Crisis Communications

Our team provides the clear, level-headed strategic planning and messaging required to survive even the worst PR nightmare. We help clients with both proactive planning as well as jumping into the fire when things go wrong. There is no team better suited to help protect your reputation by managing both earned media and social media messaging when things get tough.

Digital Strategy
& Support

Digital Strategy & Support

Truscott Rossman utilizes the latest online communications tools and techniques to help clients build effective digital and social media strategies.

From developing engaging social media content to managing paid promoted content across multiple platforms, we love finding new and creative ways to engage with supporters (and disarm foes!) online.

Issue Management
& Public Affairs

Issue Management
& Public Affairs

Truscott Rossman has been consistently named top public affairs firm in Michigan by the MIRS/EPIC-MRA survey of state capitol insiders for one reason: When it comes to influencing issues from the courthouse or the White House, our expertise and relationships position us to get the job done. Key to this is building coalitions which will advocate for your cause. No firm is more connected in Michigan to unite seemingly opposite groups for a common cause while combining online, earned and paid media strategies to raise visibility for the issue.

Reputation Management
& Community Relations

Reputation Management
& Community Relations

Truscott Rossman combines its strategic communications, media relations and digital media expertise to help organizations tell impactful stories that demonstrate their leadership and enhance their reputation.

Media & Speaker Training

Media & Speaker Training

When speaking on-camera or in a crowd, it’s important that your message is delivered clearly and effectively. Truscott Rossman’s team has coached leaders of Fortune 500 companies, governors and nonprofit board members on how to perform.

Our communications training sessions help ensure your organization’s leadership is comfortable managing even the toughest questions in way that projects confidence and will be well-received by your audience.