John Truscott

CEO

Named the most effective PR pro in 2019, 2021 and 2023 in the MIRS/EPIC-MRA survey of Michigan Capitol insiders, John cut his teeth in the public sector. 

John Truscott is one of Michigan’s most respected experts on how to effectively communicate with the public, elected officials, and other key decision-makers.

With his ability to craft out-of-the-box messaging strategies and foster relationships with corporate leaders, health care professionals and key policymakers, John has been honored as the top public affairs professional in the MIRS/EPIC-MRA biennial survey of Capitol insiders for the last decade.

Prior to founding his public relations firm, John was the Director of Communications and Press Secretary for Michigan Governor John Engler. John became one of the longest serving gubernatorial press secretaries in the country while successfully spearheading key statewide campaigns and taking pivotal roles in national political operations.

The merger of his company with The Rossman Group marked the inception of Truscott Rossman, which has become the largest and most trusted Michigan-owned public relations agency in the state, distinguished for its corporate and strategic communications prowess.

John also is a communications industry thought leader, contributing his insights as a speaker at numerous conferences. His commitment to enhancing communication strategies extends internationally, having shared his expertise with global political figures.

John also serves on many boards, including the Michigan Chamber of Commerce and Grand Rapids Economic Club. His strategic input also is valued on the boards of several environmental and financial institutions, including the Dart Bank Board of Directors.

John is a graduate of Michigan State University and grew up in Lansing.