Kelly Rossman-McKinney, APR

Kelly is Lansing’s best-known and most-accomplished communications expert, evident by the results of all the MIRS/EPIC-MRA State Capitol Surveys. The poll of hundreds of Capital City insiders consistently ranks Kelly as the most effective public relations professional around.
Kelly drives our commitment to our clients and to our values. We’ve got a high bar at Truscott Rossman and Kelly sets it higher every day. As a result, no firm works harder to get the job done for our clients than we do — and it shows. Nothing lights her fire like a client challenge — and she’s at her absolute best (just watch her eyes light up!) when she’s helping our clients tackle their thorniest issues and situations.

Kelly pioneered issue management in Lansing and continues to pursue cutting edge work in our field. She’s a certified crisis communicator, a nationally accredited public relations counselor (APR), and a member of the Public Relations Society of America’s (PRSA) distinguished College of Fellows — one of only three in Michigan. She’s also a great motivational speaker who can really rock an audience with her candor, wit and wisdom.

In addition to guiding us to greatness, Kelly is deeply committed to community service and lives by the adage “the more you get, the more you give.” It’s a philosophy instilled in all of us here at Truscott Rossman. She chairs the Michigan Chamber Foundation and serves on several other boards, including the Michigan Political Leadership Program and the Michigan Chamber of Commerce. And she still meets twice a month with members of the Michigan State University chapter of the Public Relations Student Society of America, advising and mentoring dozens of PR students every semester as one of the chapter’s professional advisors.

Although she’s been honored with many awards as a PR professional and woman business owner, nothing thrills her more than hanging out with her four kids and her beloved husband, Officer Dave.

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